Future Market Insights has announced the addition of the “Thermal Printing Market: Global Industry Analysis and Opportunity Assessment 2015-2025″ report to their offering. Based on the study Middle East is among regions with highest growth rate in thermal printing market.
Thermal printing is a digital printing process in which thermo chromic or thermal papers are heated for generating printed images. Thermo chronic or Thermal papers are special kind of papers coated with thermal chemicals, which changes its color when exposed to heat for displaying desired images. Generally, in thermal printing, Direct Thermal (DT) or Thermal Transfer (TT) technologies are used. Thermal printers provides various advantages such as printing speed, cost and high quality print. However there are few disadvantages of thermal printers such as labels used in thermal printers cannot survive in longer sunlight exposure, color quality of pictures are not as vibrant as standard printers and also ink used in thermal printers take longer time to dry as compared with standard printers.
Global thermal printing market is expected to show significant growth during the period of forecast. Factors which are driving the growth of global thermal printing market are low cost of maintenance, easy printing ability, easy recycling of printed paper and innovation and compliance initiatives. During forecast period thermal printing is expected to witness steady growth in various applications such as label printing, tickets, tags and point of sale (POS) printing. Factors which are restraining the growth of global thermal printing market are low quality of colour image and health issues because of use of oestrogen-related chemical bisphenol A (BPA) in thermal papers. However in market, BPA free and totally phenol free thermal papers are also available.
Global thermal printing market can be segmented on the basis of type, technology and application. By type, the global thermal printing market can be segmented into mobile printer, label and tag printer, card printer, RFID printer, Point of Sale (POS) printer, Kiosk and ticket printer and others. Out of all these types, label & tag printers are expected to grow rapidly during the period of forecast. It is mainly because of growing demand of labels and tags in various sectors such as retail, packaging and automobile etc.
By technology, the global thermal printing market can be segmented into direct thermal technology, thermal transfer technology and others.