Private Label Middle East to Propel Regional Retail Market
Private Label Middle East, the leading event for private label and contract manufacturing in the MENA region will be held at the Dubai World Trade Centre from 24-26 September, 2024.
The annual event provides an unparalleled opportunity for industry professionals seeking to elevate their brand offerings, increase profitability, and seize a competitive edge in the evolving Middle East and African retail markets.
Already valued at $25 billion in 2021, the private label market in the Middle East and Africa region is predicted to hit an astounding $35 billion by 2026. In the Middle East, retail sales in Saudi Arabia and the UAE are expected to grow at a robust CAGR of 6.5% and 5.1% respectively, for the forecast period 2022-2026.
It is the only event where buyers can get straight to the source for cost-effective customizable products, branding and packaging solutions, bringing together food and non-food suppliers, private label and contract manufacturers. Over 170 exhibitors from 35 countries have confirmed their participation in this year’s edition. Egypt, Iran, Jordan, Kuwait, Lebanon, Oman, Saudi Arabia, and the UAE are the Middle East participants.
The three-day event is endorsed by more than 8,000 industry peers coming from over 80 countries worldwide with some of the biggest brand names in the region such as ALDI, Amazon, Aster Pharmacy, Carrefour, DoubleTree by Hilton, Emirates Airlines, Landmark Group, LuLu Hypermarket, Nazih Group, and many more, making it the only event of its kind for private labelling and contract manufacturing.
While manufacturers can explore opportunities to utilize excess capacity towards more profitable lines, brand owners, category managers, procurement heads, distributors, traders, buyers, chefs, and other product developers will be able to discover a slew of products to win customers with their unique brand offerings. Baby care, beauty and personal care, cleaning and household, F&B, health and wellness, and paper and plastic are the sectors from where products can be sourced.
The three-day conference on the sidelines will feature a powerhouse panel of industry experts providing ample opportunities to learn about critical trends and untapped opportunities that will shape the future of the MENA market. Global trends and regional growth opportunities in the sweet and snack market, future of snacking, innovations and key drivers to healthy snacking, product and consumer trends, global and regional consumer behaviour, green snacking, chocolates and technological advances, trends and growth opportunities in the private label market, and AI technology and the FMCG industry are some of the engaging topics on the agenda, spread across three days.
Private Label Middle East delves into the intricacies of making products more accessible to a diverse consumer base, while ensuring ecological responsibility. Trade visitors can explore how health-conscious consumer preferences and a demand for premium experiences shape product innovation. The event also provides a platform to engage with experts to navigate the digital realm, capitalizing on the power of online retail to foster brand visibility and engagement.
Show Timings: (24-25 September, 2024): 10 am – 6 pm, (26 September, 2024): 10 am – 5 pm.
