
Global packaging leader BOBST aims to make an impact at interpack 2026, scheduled to be held from 7-13 May 2026 in Düsseldorf, Germany. Through a coordinated programme of partner collaborations, joint presentations, demonstrations, and events, BOBST intends to highlight the future of packaging production, spanning labels, flexible packaging, folding cartons, and corrugated board.
The company’s strategy at the upcoming trade fair is built on the strength of its partnership ecosystem. Through co-marketing activations across the show floor, BOBST will demonstrate how collaboration between technology providers, material suppliers, and converters drives progress across every packaging segment.
At the Michelman booth (Hall 8a / B25), Nick Copeland, BOBST R&D Director of Barrier Solutions, will join forces with Thierry Van Migem, Michelman’s Business Director of Printing and Packaging, Coatings and Industrial Manufacturing, to present the latest joint R&D developments in a session titled ‘Expanding the Collaboration into New Solutions for PPWR’. Taking place on 8 May at 4 pm, the presentation will explore how deepening collaboration between technology and chemistry partners can address both immediate production challenges and long-term market requirements.
Visitors at interpack will also find co-created samples throughout the exhibition, produced in partnership with Brückner, Dow, Henkel, Kuraray, Michelman, Polivouga, Sun Chemical, and tesa, offering converters and brand owners tangible evidence of what becomes possible when leading technologies come together.
Away from the exhibition halls, BOBST and Reifenhäuser will co-host an exclusive evening event on 12 May aboard The Grace Kelly, a private yacht on the Rhine. The dinner and evening gathering offers a chance to connect with peers and industry leaders in a more informal setting. BOBST is also a sponsor of the executive breakfast organised by Flexible Packaging Europe (FPE), reinforcing its commitment to industry dialogue and cross value chain collaboration.
For visitors who want to go further, BOBST’s packaging center in Bielefeld, is an ideal complement to the show. Located within easy reach of Düsseldorf, the center gives printers and converters across all sectors the opportunity to experience BOBST’s end-to-end solutions first-hand, with demonstrations fully tailored to individual substrate, application, and production requirements, available in person or virtually.
BOBST Bielefeld will host a series of dedicated events centred not only on technology, but on production profitability and operational best practice. The session will introduce Demo 3.0, a new approach to machine demonstrations built around the ‘first pull right’ job-changeover methodology, developed in partnership with consulting partner Co-ëfficiënt. The demonstrations will be held 6-9 May and 11-13 May.
interpack visitors are also invited to explore BOBST’s wider network of European competence centers, where the full breadth of solutions for labels, flexible packaging, folding cartons, and corrugated board can be seen, tested, and discussed in depth.
Christian Zeller, BOBST Head of Marketing, BU Printing & Converting, says, “interpack is one of the premier events for our industry, and this year we will be standing alongside the partners who share our vision for the future of packaging. From labels to corrugated, the conversations we are having, the technologies we are demonstrating, and the connections we are making, all point in the same direction: a packaging industry that is more connected, more automated, and more sustainable than ever before.”




