FESPA Concludes Successful FLEX 2025 MENA Series in Cairo
FESPA has officially concluded its first-ever regional education series, traversing across 3 countries. The events brought knowledge, inspiration, and direction to industry professionals across the MENA region.
The final leg of FESPA Leadership Exchange (FLEX) 2025 concluded on a high note in Cairo, Egypt, alongside the passionate print and visual communications industry in the North African nation.
The day featured a range of powerful conversations, debates, and high-level networking sessions. Highlights included FESPA CEO Neil Felton’s Print Census insights, Matchmaker4Print Founder and Managing Partner Christian Duyckaert’s forum on how brands, retailers, and print buyers are reshaping expectations, and Texintel CEO Debbie Mckeegan’s session on textile printing innovations.
One of the fastest-growing economies in the MENA region, Egypt is undergoing rapid transformation supported by advanced digital printing, consumer behaviours, and investment across print related industries. Throwing more light on Egypt’s evolving market, George Nubar Simonian, Dean of Applied Arts Faculty at Badr University in Cairo (BAC), offered an understanding of the latest trends, data insights, and disruptive forces shaping the industry for attendees to gain a deeper knowledge of where opportunities lie in a digitally enhanced Egypt.
Overall, the FLEX 2025 MENA series witnessed a remarkable turnout across the region, showcasing a strong momentum and excitement to join FESPA Middle East 2026 in Dubai. Attendees are eager to dive deeper into learning through the high-quality content sessions in a packed 3-day conference programme, relax and network at Club FESPA Lounge, explore sustainable solutions at Sustainability Spotlight, experience high-octane action at the World Wrap Masters Middle East, and connect with leading global suppliers to understand the latest technologies transforming the industry.
