Canon Middle East Embarks on Pre-drupa Events Across GCC
Leading printing and imaging solutions provider Canon Middle East has embarked on a GCC-wide pre-drupa roadshow. The events will provide customers with invaluable insights and an exclusive sneak peek into the groundbreaking technologies and solutions that Canon will showcase at the upcoming drupa 2024 in Düsseldorf, Germany.
drupa, the largest trade fair for printing technologies, is set to take place from 28 May to 7 June, 2024. With a rich history dating back to 1951, drupa is held every four years and serves as a global platform for the printing and graphics industry to present their latest products, solutions, and services.
These roadshows will be held in multiple locations across Saudi Arabia, including Riyadh (8 May), and Jeddah (15 May). Canon will also collaborate with partners to host events in Kuwait (8 May), Jordan (15 May), Lebanon (16 May), and an online event for Iraq (20 May). Highly successful sessions were held in Qatar, Dubai, Khobar (Saudi Arabia), and Oman.
As a global industry leader, Canon’s participation at drupa is highly anticipated. The company will offer an exclusive showcase of groundbreaking technologies and applications, debuting in the market, with a primary focus on commercial print, promotional communications, publishing, labels, and packaging. Beyond technology, Canon will share insights that offer customers real, tangible business value.
Ayman Aly, Marketing Director at Canon EMEA, says, “By organizing these pre-drupa events, we aim to empower our customers with the knowledge and tools they need to make the most of their drupa experience. We are committed to delivering exceptional value and support to our customers, and these events are a testament to that commitment. We want to inspire our customers to embrace the future of printing and imaging and to discover how Canon’s innovative solutions can transform their businesses and help them thrive in the digital age.”
Attendees at Canon’s pre-drupa events will benefit from several key advantages. They will gain a deeper understanding of the showcased technology before the show, receive a valuable guide and checklist for self-assessment, unlock the true potential and understanding of digital printing technology tailored to their business needs, and ensure thorough preparation to navigate drupa successfully.
