Canon Middle East has showcased its market-leading range of print solutions at FESPA 2017 (Messe Hamburg, 8-12 May 2017). The products and solutions, according to the company, inspire graphics producers with an array of opportunities to boost their productivity, expand their applications portfolio and access profitable new revenue streams.
Visitors to the Canon stand at FESPA (Hall A1, Stand B55) witnessed the launch of the new 64-inch roll-to-roll Océ Colorado 1640 printer, built on Canon’s ground-breaking UVgel technology. Designed to eliminate the compromises inherent in prevailing roll-to-roll technologies, the Océ Colorado 1640 reinforces Canon’s long heritage of continuous innovation in digital wide-format printing.
Through its product development, Canon has repeatedly redefined expectations of productivity, quality, applications versatility and cost of ownership, helping sign makers and graphics producers to transform their businesses. Shadi Bakhour, B2B Business Unit Director, Canon Middle East, commented: “Truly inventive technology innovation such as Canon UVgel, driven by deep insights from real customer businesses, is critical to helping unleash print’s full potential. The new and established products we brought to FESPA 2017 play a vital role in maximising productivity and motivating customers to explore the commercial scope of different substrates and applications.”
FESPA 2017 also coincided with the tenth anniversary of the launch of the Océ Arizona series. This product range has accelerated the growth of thousands of wide-format print businesses by offering excellent flatbed quality at a price point which has made printing on rigid media and diversification into industrial and decorative print accessible to a broader community of PSPs and goods manufacturers.
Across the Canon stand at FESPA 2017, print service providers (PSPs) and corporate companies operating in vertical markets such as décor and packaging, found a broad spectrum of printed applications from the Océ Colorado 1640, Océ Arizona, Océ ColorWave and imagePROGRAF printers. Together, they reflect the immense variety of products being created by wide-format customers today, from POS and indoor and outdoor display graphics, to high-quality photographic and fine art prints, to interior décor and short-run promotional packaging.
