Al Madina Printing Press, part of the Al Madina Supermarket group, produces promotional materials, booklets, flyers, and brochures, serving the UAE, Qatar, Oman, and Bahrain markets. Over the past decade, business has grown rapidly as the supermarket group proliferated and their need for promotional printed materials increased. In addition to serving the supermarket business, Al Madina serves a diverse clientele including banks and educational institutions. With an eye towards the future, Al Madina is beginning to push beyond its core commercial printing services into packaging. Recently, the printing press invested in Kodak Sonora XP process free plates to eliminate all processing in their prepress environment.
In addition to serving the supermarket business, Al Madina serves a diverse clientele including banks and educational institutions. With an eye towards the future, Al Madina is beginning to push beyond its core commercial printing services into packaging. Recently, the printing press invested in Kodak Sonora XP process free plates to eliminate all processing in their prepress environment.
“The decision to move to Sonora plates was shaped by two factors. We wanted to eliminate the costly and time-consuming process of disposing of chemicals and complying with government regulations,” said N.P. Mohammed Ashraf, general manager, Al Madina Printing Press. “Equally important was our confidence that Sonora plates could consistently deliver quality output for the range of printing applications we produce for our customers.”
