HP, Canva Announce Partnership to Democratize Design & Print
Technology major HP Inc. has announced a strategic multi-year global partnership with Canva, the world’s only all-in-one visual communication platform, empowering millions of people using Canva globally to seamlessly design online, create visual content, and print locally at scale.
The global partnership between HP Inc. and Canva is set to benefit both HP Print Service Providers (PSPs) and the Canva community globally, allowing anyone creating visual content on the Canva platform to enjoy a completely integrated design and print eco-system. Delivering on demand services, and a seamless design-to-print experience, the multi-year deal will empower millions of people using Canva to design anything and print anywhere without compromising quality and authenticity.
Canva co-founder and COO Cliff Obrecht states, “This partnership will deliver huge strategic value and fuel customer growth across both organizations.”
Founded in 2013, Canva boasts over 185 million monthly users including 95% of the Fortune 500. In 2017, it launched Canva Print, allowing users to design and print a wide range of products – from business cards, brochures, flyers, stickers, marketing collateral, with customization options, and even apparel. It has experienced exponential growth with millions of orders annually.
Through this partnership, the Canva community will gain expanded access to professionally printed products, directly from HP PSPs across the globe. It’ll see Canva expand its print service to 150 countries by 2026, enabling shorter SLAs and significantly reducing its carbon footprint through localized operations. The partnership will drive significant growth across participating PSPs.
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HP’s market-leading automation software, HP PrintOS Site Flow, will help Canva extend its reach with confidence by automating production and shipping processes for PSPs. This end-to-end solution streamlines print jobs from pre-press to post press with auto-scheduling, delivering colour consistency, security, barcode tracking, optimal productivity, and maximum efficiency through batch production and reduced labour. Additionally, HP’s expansion of its PrintOS Suite with new brand-specific features will equip the central Canva Print Operations team with powerful tools to seamlessly identify, connect, and manage a vast global SKU catalogue across a network of local HP-enabled PSPs.
Jim Towle, Head of Print and Partnerships at Canva, says, “We’re excited to partner with HP to accelerate the expansion of Canva Print. HP’s innovations in cloud software, quality management, and digital print have been at the center of our Canva Print expansion. With our teams now working closer than ever on new products and additional PSP locations, we can expand our world-class print capabilities and make it easier than ever for our global community to bring their designs to life.”
Canva Enterprise Empowers HP to Communicate Visually at Scale
Earlier this month, Canva introduced Canva Enterprise, a new subscription to meet rapidly growing demand and adoption by large organizations. Enterprises globally are under increasing pressure to be more efficient while also finding new ways to innovate. The increase in the volume and complexity of creative assets has seen a rise in demand for collaborative and interoperable visual communications platforms that put the power to create effortlessly into everyone’s hands. As part of the multi-year agreement, HP will roll out Canva Enterprise, empowering HP’s global marketing and sales teams to securely create, collaborate, and publish visual content.
Haim Levit, Senior Vice President & Division President, HP Industrial Print Organization, says, “Today’s announcement with Canva showcases HP’s commitment to partnerships of this magnitude. We’ve been incredibly impressed by the power of Canva Enterprise and look forward to boosting our team’s design productivity by removing bottlenecks that stifle creating visual content at scale. Combined with the latest innovations in HP software, we are leading the industry forward for brands and PSPs to become more easily connected, unlocking significant demand to our customers, and allowing users to design and print more sustainably.”
Chris Knighton, Global Sales Director – Industrial Software at HP, says, “Canva is leading the way in empowering global teams to collaborate and create high-impact visual content at speed. HP PrintOS will accelerate onboarding and ramp of new print volume to our integrated network of HP Print Service Providers, delivering the widest range of print to Canva users in every corner of the world.”
Localized Production Paves the Way for Sustainable Printing
HP’s commitment to sustainability aligns with Canva’s goal to reduce its carbon footprint and promote circular economy principles. Together, they aim to deliver high-quality and visually compelling design materials while reducing environmental impact through localized production.
To deliver Canva’s on-demand print service, Canva’s Print Operations team has partnered with HP’s graphics business and HP’s PSPs around the world, for a standardized and professional print service. HP will support Canva’s growing customers and order volumes and meet Canva’s goal of printing anything, anywhere, at speed.
For more information about HP and Canva at drupa 2024, please visit HP Industrial’s Official social media hub via LinkedIn HP Digital Print and see HP innovation live at drupa 2024 in Hall 17.
