Digital printing remains a lucrative growth market in the printing industry worldwide, now accounting for some 20% of the global print production volume (PPV) with an annual growth rate of around 3%.
HEIDELBERG’s latest Versafire generation offers systematically enhanced digital presses for the commercial sector, taking the integration of offset and digital printing to the next level and further strengthening its market position in the digital segment. “Our integrated solutions are a must for anyone who is looking to combine offset and digital printing and use them efficiently in tandem. That’s because HEIDELBERG has comprehensive process and application knowledge relating to both these printing methods, which makes us unique in the industry,” says HEIDELBERG CEO Dr. Ludwin Monz.
With virtually all offset print shops focusing on the commercial sector already using a digital press, HEIDELBERG has equipped the new Versafire LV and Versafire LP digital printing systems with an enhanced Prinect Digital Frontend (DFE). In conjunction with a new user interface, this software ensures a flexible, standardized, highly productive, and intuitive combination of offset and digital printing technology.
The new generation incorporates integration know-how and experience based on the installation of several thousand Versafire digital printing systems for customers located worldwide, making HEIDELBERG’s digital printing solution the preferred choice for print shops with hybrid workflows. “With the latest Versafire generation, customers are investing in a further improved overall performance and enhanced competitiveness,” says Dr. Frank Schaum, Executive Vice President Business Segment Print at HEIDELBERG. Furthermore, HEIDELBERG has made end-to-end consistent colour management a particular focal point in hybrid print production. By also ensuring far simpler operation at this particular key point in the process, the company is additionally addressing the skills shortage in the industry.
HEIDELBERG’s Wide Range of Digital Printing Solutions
Versafire LP/LV: While up to a million clicks each month makes Versafire LP one of the market’s most productive toner-based digital presses in the A3 format, giving digital print production a far more industrial thrust, the possibility of a fifth inking unit and a choice of seven spot colours, makes Versafire LV, the flexible solution for wide-ranging applications in short-run printing, with its impressive level of automation and upgrade options offering excellent flexibility and investment security.
Prinect Digital Frontend: A software solution developed in-house by HEIDELBERG, the second generation has now been unveiled is the centerpiece of the new Versafire systems and supports the standardization of print shop production. All steps, from job creation and preflight checking through to colour management and impositioning, can be automated and pre-costed. Based on the ‘two printing processes – one workflow technology’ principle, the Digital Front End (DFE) provides the basic software for the complete integration of offset and digital printing into a single workflow.
Expansion: HEIDELBERG digital printing customers have access to an extensive ecosystem that includes consumables, digital services, software, cloud-based solutions, training, consulting, inventory management, and logistics, and thus benefit from significant added value with just a single contact partner.
In recent years, HEIDELBERG has established itself on the market as a high-performance supplier of digital printing solutions by steadily expanding its digital printing portfolio with the Versafire systems for the commercial sector and the Labelfire and Gallus One digital inkjet systems from the company’s Swiss subsidiary Gallus for the labels market.