Ricoh and Heidelberger Druckmaschinen AG in 2011 announced a global strategic cooperation which enabled Heidelberg to sell Ricoh’s latest color digital press, the Ricoh ProTM C901 Graphic Arts Edition – Ricoh`s high speed color digital press with Ricoh PxPTM Chemical toner, as well as appropriate future production printing offerings in Ricoh’s pipeline. The global strategic cooperation, which includes Ricoh services and support, started in April 2011.
The agreement now has been extended to Middle East. According to Heidelberg Middle East The partnership with Ricoh is a strategic decision to cater for the needs of its existing customers and to address the growing demand for short runs, variable data and quick turnaround digital printing.
More than 400 Heidelberg Linoprint digital printing systems has already been sold worldwide. The company is working closely with its Japanese partner Ricoh to broaden its offerings for this sector in the near future.
Heidelberg Middle East appointed Mohammed Sadeq as Business Development Manager to build up digital business in the region. Mohammed Sadeq has a rich industry background with a successful track record in the digital print industry.
Mr. Zeid Al Jehni, General Manager of Heidelberg ME says, “Heidelberg Middle East is a total solution provider for the printing industry. From prepress to offset and flexo, from commercial to industrial packaging, Heidelberg is adding digital to its portfolio. Customers will benefit from Heidelberg’s experience in the region to offer the highest quality digital printing with the best integration with the pressroom workflow.”
Mazen El-Tibi, Regional Sales and Marketing Director added: “Heidelberg Middle East is ready to offer the full printing experience to the customer. Heidelberg Prinect will integrate offset with digital and will add value to the offset printer for the shorter runs and for on demand printing solutions.”
Image Caption (Right to Left):
Mazen Wafic El-Tibi / Member of the Board – Sales & Marketing / Heidelberg Middle East FZCO
Shahid Hafiz / CFO and Regional Director / Heidelberg Middle East FZCO
Zeid B. Al-Jehni / General Manager / Heidelberg Middle East FZCO.
Patrick Giordano / Director / Production Printing Business Group
Henning Rudbech / CEO / Ricoh International BV
Roger Nicodeme / General Manager – Sales / Heidelberg Gulf Est.
Wolfgang Hambrecht / Business Driver Digital / Heidelberger Druckmaschinen AG
Mohammed Sadeq / Business Development Manager / Heidelberg Middle East FZCO