Singapore-based Sam Ink, a manufacturer of ISO-9001 ISO-14001 wide-format large-format branded water-based, latex, eco-solvent, and dye-sublimation inkjet inks, presented its range of inks which are cheaper alternatives to original inks from the likes of HP, Epson, Canon, Roland, Mimaki, Mutoh, Konica-Minolta, and Seiko.
Sam Leong, managing director, Sam Ink, described original ink prices as unrealistic in light of the current economic challenges faced PSPs. Accordingto him, the best way to tackle high prices is to offer alternatives at significantly lower prices without compromising on quality and R&D investment.
“We specialize in the development and advancement of inks for wide format printers, and invest a lot of money into research and developmentin fields such as nanotechnology to improve the quality of our inks, procure the best raw materials and offer the best prices. The prices of inks from Sam Ink, which could be as low as 10% of that of original inks, make the difference for companies working hard to stay in business. We are taking this lead and setting a trend to reduce ink costs for print houses. We expect this trend and customer feedback will force manufacturers to further reduce the costs of original inks. Our approach to R&D and pricing is determined by what businesses are willing to pay for inks by taking a realistic view of their economic situations,” said Sam.
