Brother Celebrates 50th Anniversary in Emmerich am Rhein
1974 was a remarkable year of achievements for Germany (then West Germany). The 10th FIFA World Cup was won in its own soil, the first Volkswagen Golf rolled off the German automaker’s production line, Swiss furniture and home accessories major IKEA opened its first branch in Germany, and Brother Internationale Industriemaschinen GmbH, Brother’s headquarters for industrial products, was founded in Emmerich am Rhein.
Half a century of innovation, growth, and commitment to quality and customer satisfaction has made the company in Emmerich one of the leading providers of industrial machines. Since its establishment in 1974, Brother has continuously evolved. What began as a small operation has grown into a significant player in the global industrial machinery market. With nearly 100 employees from 17 nations, Brother has steadily grown into an international company at its Lower Rhine location. From high-precision sewing machines to printing systems and software solutions, Brother has always focused on innovation and quality.
The history of Brother as a global corporation began in 1908 in the Japanese city of Nagoya, where the Yasui brothers founded a company for sewing machine repairs. With the first in-house production of a chain stitch sewing machine, the company developed into a manufacturing business, and the Brother brand was born. Today, Brother is a global leader in printers, multifunction devices, embroidery machines, sewing machines, and many other products.
The Emmerich headquarters has played a key role in the company’s success. Besides distributing industrial products like sewing machines and garment printers to Europe, Africa, and the Middle East, new technologies and solutions are developed and tested at the Emmerich site. The company in Emmerich am Rhein has continuously invested in the latest equipment and the training of its employees to meet the highest industry standards.
Through numerous projects, Brother has repeatedly contributed to promoting the region. This is set to continue in the future. “Our connection to Emmerich am Rhein is a crucial part of our success. We will continue to invest in local projects and support the region where we have been rooted for five decades,” says Managing Director Jörg Haan.
Brother looks to the future with optimism. After the construction of the warehouse in 2016 and the opening of the new building on Duisburger Straße with office and meeting rooms, as well as a showroom and exhibition area in 2019, Brother will continue to strengthen its presence in Emmerich. With new projects in the fields of automation and digitalization, the company plans to further expand its position as a market leader. The demand for intelligent and efficient industrial solutions is steadily growing, and Brother is ready to meet this challenge.
“We are proud of what we have achieved in the past 50 years. Our success story is the result of hard work and the loyalty of our employees and customers. We look forward to the next 50 years and to continue setting standards in the industrial machinery industry,” says Haan, emphasizing on the importance of this anniversary.
“The 50th anniversary of Brother’s Emmerich am Rhein location is not only a reason to celebrate but also an occasion to be proud of past achievements and to look forward to the future with excitement. With a strong focus on innovation, quality, and community, Brother is well-equipped to continue playing a leading role in the industrial machinery sector in the coming years,” adds Haan.
