The Infigo Software Catfish platform provides a front-end portal which enables packaging and labelling suppliers, and their end-users, the ability to capitalise on the latest trends in personalization including segmenting customer groups, delivering seasonal offers, prototyping different designs and colours, variable messaging, different languages and pricing strategies.
Templates can be created with locked-down fields that can then be edited for a variety of purposes. A 3D preview tool provides an interactive user experience, bringing products to life and showing customers what their product will look like when personalised.