As an EFI Connect Platinum Sponsor, Ricoh USA, Inc. highlighted the power of its software and solutions and wide format, as well as a color lab in Booth 102. Each area was staffed with relevant, knowledgeable representatives who will have practical conversations with attendees about what the future holds for the print industry – and how strong alliances empower us all to succeed, together. At the show, Ricoh also had a professional graphic designer from a New York City-based marketing agency onsite who prepped five-colour files in real-time and demonstrated just how easily advanced colour gamuts and 5th colour station capabilities can be used to make applications truly come to life.
Attendees interested in learning more about how truly collaborative alliances drive bottom-line impact sat on a case study and discussed with Ryan Kiley, Director, U.S. Production Sales and Professional Services at Ricoh. The following morning, the EFI Connect community was invited to learn more about one of the industry’s hottest topics, “How to Grow Your Margins Exponentially with Wide Format Printing,” presented by Brian Rice, Sign and Graphics Specialist, Commercial Printing Business, Ricoh USA, Inc.