As part of its UAE operations, global online food delivery company Deliveroo has launched a packaging web store in partnership with Dubai-based packaging company Sineo Packaging. Through the partnership, Deliveroo aims to continue building its environmental, social and governance (ESG) initiatives in the UAE, making sustainability a long-term business priority.
Through the web store, restaurants can now purchase cost-effective customized and sustainable packaging as an added incentive to becoming more environmentally conscious in their day-to-day operations. The programme is also in alignment with the UAE’s Net Zero 2050 strategic initiative, under which the country is slated to implement a ban on single-use plastic by 1 January, 2026.
Through Deliveroo’s packaging web store, restaurant partners not only have the option to choose from over 20 items including bottles, cups, cutlery, food containers, napkins, and paper bags, but can also customize their selected products using their own branding.
As all items from Sineo Packaging are made using recyclable, biodegradable, or compostable materials, restaurants can play an important role in reducing landfills and having eco-consciousness at the forefront of their business by opting for supplies from the Deliveroo packaging web store. All items available through the store are tested for heat retention, toughness, and stability to avoid incidents such as cold food and spillage, and coupled with a hassle-free and quick delivery service, enhances customer satisfaction.
Anis Harb, General Manager Middle East at Deliveroo, says, “As a socially responsible company, Deliveroo is committed to making environmentally friendly choices, and to do so, we believe in leading by example. Providing our restaurant partners with environmentally friendly packaging solutions is an important part of this. We hope this launch will benefit our restaurant partners as they help create greener future with us, and by extension, offer the same to their customers.”
Sineo Packaging Co-founder Antoine Moussali adds, “We’re excited to go live with our Deliveroo packaging web store. Sineo Packaging has always taken pride in the way our packaging is produced; with sustainability at the heart of everything we do. Thousands of restaurants that use the Deliveroo platform now have the opportunity to purchase packaging that is tried, tested, and optimized for delivery. We’re sure this partnership will go a long way in making food delivery in the UAE more sustainable and will also help restaurants garner long-term loyalty from customers who are becoming increasingly committed to reducing their personal carbon footprint.”
The packaging web store is the latest programme in Deliveroo’s ongoing ESG initiatives. Last year, reusable water bottles were distributed in their thousands to agency riders in support of the Dubai Can initiative in 2022. In the same year, Deliveroo also partnered with Dubai-based licensed recycler Shredex to introduce ‘responsible rider kit disposal’ in support of the UAE’s vision to reduce and completely divert waste from landfills by 2030.