FESPA working through is implementing a two- phase programme of targeted re-investment. The first phase saw the FESPA Board earmark Euros 115,000 to support the gathering of regional market intelligence and developing pan-regional links.
The second phase, instigated by the FESPA Eurasia Partner Committee and in collaboration with its Turkish National Association, ARED, allocated a further 100,000 Turkish Lira to local projects to promote wide format print.
The creation of the new college course in Izmir accounts for half of the funds assigned to the second phase; the remaining 50,000 Turkish Lira will be spent on activity to spur print demand in the region, the details of which are being finalised by the FESPA Board and Eurasia Partner Committee.
The new technical course in Izmir on industrial advertisement materials and digital print will cover areas such as CAD, industrial design, digital printing, metal surface treatment and basic electrical and lighting training. The course will be available to 25 students in the 2014-2015 academic period.
Neil Felton, FESPA CEO, comments: “By investing in grass roots print education in Turkey we hope to inspire the next generation of Turkish printers. With technology rapidly changing, the course will play a great part in providing students with knowledge of the industry as well as first-hand experience. Youth education and development is vital to our industry’s growth. Students bring new thoughts and creativity, helping to invigorate the wide format industry with fresh ideas.”