Instinctif Partners has been appointed by the Middle East Paper Company (MEPCO) to support its Investor Relations and financial communications programme. With a growing presence in Saudi Arabia, servicing top international companies,Instinctif’s remit is to elevate MEPCO’s brand recognition among international and regional investor and financial media audiences.
MEPCO is a rapidly growing, vertically-integrated paper manufacturer, exportingto the GCC and wider Middle East & Africa region, and with an expanding presence in South Asia, the Americas and Europe.
To kick-start the new relationship, Instinctif Partners and MEPCO have held a series of high-level workshops to define corporate and financial key messaging, communications tools and IR strategy with a view to the next three years.
Sami Safran, CEO of MEPCO,commented, “MEPCO has been on a strong growth trajectory in the last 16 years, and we are looking forward to this next phase in our story, during which we will be looking to more proactively engage with the financial community. As a Tadawul-listed Saudi company exporting to international markets, we want shareholders and potential investors to better understand how progressive, responsible, and active we are in our field. We are pleased to welcome Instinctif Partners to our team and we are looking forward to working with them to achieve our IR objectives.”
Samantha Bartel, Managing Partner, Instinctif Partners, said, “Working with MEPCO is every bit as exciting as we thought it would be – we are very pleased to have the opportunity to develop the Company’s IR programme and support its financial communications. MEPCO is an active company with an interesting growth story. Saudi Arabia is an important part of our own growth plans, and currently accounts for a substantial portion of our client portfolio. In those terms, partnering with MEPCO is another important achievement for us.”
Instinctif Partners’ areas of expertise include capital markets, corporate affairs, public policy, engagement, life sciences, content and creative, strategic insight and research. The international business communications consultancy currently operates from 20 offices across 10 countries.