HP unveiled the HP Latex 3500 and 3100 Printers, at Fespa 2015, expanding its HP Latex Technology portfolio, and grew its digital corrugated offering with the HP Scitex 17000 Corrugated Press.
“Every day, clients are sending us shorter and shorter deadlines. They want better quality and longer runs. Our team was pushing the limits of our existing print equipment to meet demand and keep our customers happy,” said Andy Wilson, managing director, PressOn UK. “The HP Latex 3500 Printer has allowed us to push the boundaries even further. The larger media rolls and ink supplies allow us to produce longer runs and save time by printing overnight, enabling us to drive down operational costs.”
Delivering high image quality for a variety of indoor and outdoor applications, The HP Latex 3100 Printer is targeted at large sign and display PSPs with a diverse service offering. Printing indoor quality at speeds up to 77m2/hr (830ft2 /hr), the printer can handle peaks in production and deliver on short turnaround times without sacrificing quality.
“PSPs are increasingly faced with complex jobs and shorter lead times, stretching existing equipment to meet client demand,” said Xavier Garcia, Vice President and General Manager, Large-Format Sign and Display Division, HP. “The new HP Latex printers further establish HP’s industrial Latex portfolio, delivering a new level of productivity and operational efficiency to help our customers fulfill even the most demanding high-volume sign and display print jobs.”
The new HP Latex printers are both compatible with the HP Latex Mobile application, with expanded functionality including metrics reporting and extended language support. The new Printer Status Beacon also helps operators stay up-to-date on job statuses and unexpected downtime from anywhere on the production floor.
The new HP Latex 3000 Printer series is also JDF-enabled, a standard language that allows data to pass between different systems to simplify data exchange and collection, helping PSPs reduce labour costs and increase profitability through automation.
The HP Latex 3100 and 3500 Printers and complementary HP Latex mobile app are expected to be available worldwide starting 3rd August 2015. A new bright white, FSC-certified HP Premium Poster Paper for use with HP Latex printers will also be available worldwide through licensing partner Brand Management Group (BMG).
Helping converters address market demand for shorter runs and faster turnaround times, the new HP Scitex 17000 Corrugated Press, powered by HP Scitex HDR Printing Technology, can increase digital print productivity for cost-effective corrugated packaging printing.
The new press features the recently introduced HP Scitex Corrugated Grip and HP HDR230 Scitex Inks and prints at speeds of up to 1,000 m2/hr (10,764 ft2/hr) for l, high-volume production of industrial-grade corrugated boards.
“With growing customer demand for faster production, our full-service team frequently moves from graphic design to printing in a matter of days,” said Louis DeJesus, owner, Third Dimension. “The HP Scitex 17000 will help us increase speed to market, meeting deadlines was impossible with conventional corrugated equipment. The new press is a key ingredient in our plans for accelerated digital corrugated growth, extending the same high-volume capacity of the HP Scitex 15000 to power our new Charlotte, N.C. facility.”
The HP Scitex 17000 Corrugated Press is expected to be available worldwide starting 1st August 2015.