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HP to Focuses on Quality at FESPA Eurasia

The company demonstrated its Latex 3200 large-format printer at FESPA Eurasia 2017.


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FESPA Eurasia 2017 took place from December 7-10 at the CNR Expo in Istanbul, Turkey, and featured a host of major brands from across the global print industry. Visitors were able to view a range of new technologies and find out more about how this kit can help their business expand and grow.

HP is one of a number of leading names that were in attendance this week. The manufacturer had a presence through regional distribution partner Mat Kağıt on Stand A65 and B65. The main feature on the Mat Kağıt stands was the Latex 3200, a large-format print solution that is able to operate at speeds of up to 1,950sq ft/hr in outdoor mode.

Users are also be able to produce indoor-quality printed work at speeds of 1,290sq ft/hr, as well as textile and canvas applications at 830sq ft/hr and high saturation backlists at 470sq ft/hr. HP said the Latex 3200 can offer an average monthly print volume of between 30,000sq ft and 60,000sq ft, with users also benefitting from a maximum print resolution as high as 12000 x 1200dpi.

“With HP Latex technologies, you can produce traditional sign jobs and explore new revenue streams with an extensive range of application offerings,” HP said. “With the HP Latex 3200 Printer and HP Print Beat, you can stay in control in-plant and online. Meet tight deadlines without sacrificing quality and keep production in-house.”

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